Custom Framing Personalizes Your Art

BACK to the PICTURE is the perfect name for the frame shop and gallery space that has been at its Valencia Street location for over a quarter of a century. Shopkeeper and owner Servio Gomez is a photographer who supports the arts. Manager and framing designer Randy Figures is a visual artist who curates and volunteers at a local not for profit gallery.  At Back to the Picture your art has the advantage being viewed by of the eyes of art professionals. The shop has regularly scheduled art exhibits and has recently expanded its retail space to make framing fast, affordable and easy.

Custom framing complements art by focusing your attention to the work while becoming a part of the overall artistic statement. Frame designers seek the right combination of frame, matte and art to find balance. A large selection of frame molding styles for custom design and hundreds of readymade frames in standard sizes are on hand for all of your framing needs.

Frame selection enhances interior design. A contemporary home may benefit from simple sleek frames while in a traditional home carved wood frames with gold leaf beautifies a room. Back to the Picture also has well priced beveled framed mirrors in a multitude of sizes and styles that are ready to go on your walls.

Interior Design Directors Samuel Fleming Lewis & Stephen Kladder of INSTUDIO suggest supporting local artists by visiting open studios, building relationships with artists and collecting original art that speaks to you. Your collection can be the foundation of your personal interior design style.

Back to the Picture, 934 Valencia Street, San Francisco, CA, 415 826.2321


INSTUDIO “the art of design the business of living”