Being equally artists & interior designers the Design Directors of INSTUDIO are more like “Design Nerds” than “Designers”. When their lease was complete instead of trying to find exactly the same type of studio near the San Francisco Design Center they began to explore possibilities of retail space, artist’s studios and unusual shared office spaces without success.

Deciding to just walk around San Francisco neighborhoods to see what may have been overlooked or unadvertised the Design Directors happened upon a building on the waterfront with a “For Lease” sign. The building at 501 Cesar Chavez is a 45 year old modernist classic with views of the bay designed for the Port of San Francisco. Touring the space Design Directors were intrigued by the interior details that included movable wall systems, nine foot tall ceilings, doors & windows, grass cloth patterned glass panels adjacent to each door and lots of aluminum trim. A 1967 plaque on the building notes the then Governor Ronald Reagan.

To serve their growing design practice INSTUDIO doubled their space. The Design Directors did for themselves what they do for clients by developing several furniture plan options, accessing their existing furnishings for reuse, considering how other furniture that they owned could be used in the space, including original art and considering what new items were necessary to complete the space.

Moving always requires an adjustment period but the Design Directors are happily ensconced in their new studio and are enjoying the view of the east bay and ever changing scenery of ships and boats.

INSTUDIO                                                                                                                                                                                                                                               501 Cesar Chavez, Suite 100C, San Francisco, CA 94124

Telephone & Email contact information remains the same:  (415) 621.4939,

To visit INSTUDIO take Cesar Chavez to the very end. (The building signage still says 501 Army, the former name of Cesar Chavez).

INSTUDIO the art of design the business of living